about stellafly

Stellafly Social Media LLC works with local professionals who help people, organizations, efforts and businesses get recognized and acknowledged through the use of their social media networks. Stellafly participates in, promotes and covers events and brands, people and local organizations throughout the West Michigan area and beyond.

In 1994, Stellafly’s founder, Laura Caprara, started a career in advertising working as a graphic designer at a firm in Oregon. Since then she has worked in many fields of marketing. Her passion to bring awareness to people, organizations and causes is done through professional implementation of social media campaigns. These campaigns are executed with the collaboration of a team of talented creatives made up of photographers, videographers, writers, web gurus and other amazing people.

Creative Team:

Laura Caprara, social media strategist, designer, branding (founder)

Ian Barrie, creative director, brand strategist

Terry Johnston, photographer
Ian Anderson, photographer
Raeanna Ranglen, photographer

Dave Johnson, photographer (Lakeshore)
Robert Bowden, photographer (Detroit)

Richard App, project management
Brandon Gohsman, web consultant
Mark Curtis, web consultant
GF Korreck, writer
Danielle DeWitt, field reporter

Services:

Graphic Design
Packaging Design
Pre-Press Management
Color Management
Web Design
Photography
Social Media Positioning
Brand Building
Marketing Strategy
Creative Strategy
Business Development
personal and business profiles
community awareness projects
event coverage
promotions through social media tools (facebook/twitter)
photography
videography

Social Media Campaigns / Brand Management:

2013 – 2014 – St. Cecilia Music Center
2013 – 2014 – Grand Rapids Civic Theater

2012 – 2013 – TEDxGrandRapids
2012 – 2013 – Spoonlickers
2011 – 2013 – Grand Rapids Public Schools
2011 – 2013 – Grand Rapids Community Foundation
2011 – 2013 – Grand Rapids Gallery Association
2012 – 2013 – Ramona’s Table
2012 – 2013 – Forest Hills Fine Arts Center

2012 – City Lights Music Festival
2012 – Ionia Free Fair
2012 – ArtPrize
2012 – Broadway Grand Rapids
2012 – DA Blodgett / St. John’s Home
2012 – Hospice

2011 – 2012 – ArtPrize
2011 – 2012 – GRadPICS
2011 – 2012 – Rock the Rapids
2011 – 2012 – West Michigan Pride

2010 – Sparkeology
2010 – Pete Hoekstra for Governor
2010 – Google Fiber Grand Rapids

May 2009 – September 2011 – Grand Rapids Social Diary

News:

Rapid Growth Media: http://www.rapidgrowthmedia.com/dogood/10_11_12_GRadPICS.aspx

West Michigan Woman: http://westmichiganwoman.com/profile/item/185-shes-so-fly-stellafly

GRadPICS Project 2011 — The Rapidian: http://therapidian.org/gradpics-photographers-produce-700-senior-photos

GRadPICS Project 2011 — mLIVE/Grand Rapids Press: http://www.mlive.com/living/grand-rapids/index.ssf/2011/12/photographers_donate_senior_pi.html

Networks:

Twitter: http://twitter.com/stellafly

Facebook: https://www.facebook.com/stellaflysocialmedia

Linkedin: http://www.linkedin.com/in/lauracaprara